Good Keyword Research Tools
There is nothing that will help you with your PPC Research more than good Keyword Research Tools. Most are easy to use, very powerful, and some are even free! Were going to focus on two leading tools right now: One from Google, and one from Wordtracker.
The keyword tool that Google offers is quite effective and should provide many quality results for your PPC campaign. To check that tool out, follow this link: https://adwords.google.com/select/KeywordToolExternal. After clicking that link, navigate to the tab entitled “Site-Related Keywords.” Provide the URL of any pages from your website and in a short time, Google’s spiders will return a full list of keywords found within your site. This tool is a great way to come up with a quick list of keywords, although at times irrelevant keywords may result from poorly written content. Either way, this tool is a wonderful way to begin the process of keyword research.
The data you get from Google is very important to determine:
1) Includes relative keyword competition
2) Average search volume by keyword
3) A keyword’s comparative competition
4) The search trends for that keyword. It provides very powerful and valuable information for you ” And its free!
An additional research tool of value, but one which you’ll have to pay for, is Wordtracker; you can find it at www.wordtracker.com. Comparing Google to Wordtracker, you’ll notice that the former provides stats on monthly searches of words on Google, while the latter enumerates daily averages collected from a blend of all primary search engines.
You might wish to utilize “Wide Search”, Wordtracker’s impressive feature which finds words that might not immediately come to mind when you’re thinking of keywords. Let’s say, for example, you want to bid on cell phones. By choosing “Wide Search”, you’ll not only receive words like cellular phone or cellphone, but also cell phone manufacturers such as Motorola, Palm, Samsung, and Nokia. In addition, it provides other recommendations such as headset, blue tooth, and accessories. Using this extremely powerful tool, you can glean ideas that might not yet have occurred to you.
The main attraction of Wordtracker is to harness the benefit and power of obtaining every viable direction your keywords could take. What you don’t get is keyword profitability or cost.
1) Dogpile and MetaCrawler keyword search quantity results
2) It will also tell you what keyword searchers were done for Metacrawler and Dogpile.
You’ll likely agree that both of these keyword tools have individual strengths and purposes. Applying both of these tools in harmony will bring additional profitability and capability to your keyword research.
Anthony Flores of www.attorneymarketingnow.com is an expert in los angeles seo and SEO Los Angeles. Contact us with proven PPC and SEO results for attorney’s all across the country.
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